Must A Wannabe Content Creator Pal Stop Using Me for Material?

One Side: Beth

Sometimes she films me while having a meal. I’ll see myself on her social media – it feels like a jumpscare.

A close companion of 10 years, Marielle, calls herself the “creativity monarch”. It can be amusing for a short while, but it weighs on our friendship.

Being highly outgoing, there's a constant urge the need to record everything constantly. During meals out, she says, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when other people see her performing for the camera – I get vicarious awkwardness. Another annoyance is because the food gets cold.

She's not quite an online personality yet, but Marielle is aspiring to become one. She makes vlogs about city life, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or just accompanying her. Later, I appear on her feed afterwards, and it pops up like a surprise: I might be bare-faced, making a strange expression or photographed mid-bite. It’s uncomfortable.

She also anticipates that I will to record her at inopportune moments. Sometimes I’ll be talking to someone else, or we’ll just be hanging out in the street. I feel like our friendship has transformed into me being her free crew. She has the means to employ someone if she wanted high-quality content. Upon mentioning my discomfort about the situation, she dismissed it. She’s taken me to several industry functions, which was nice, but that doesn't compensate for all the energy I spend assisting her make content.

I’m grateful that Marielle has helped me with my career in design, but I resist our friendship to become merely a tally of favours. I don't believe she's insincere or dishonest, but sometimes it seems that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

Her directive is, “Alright, smile for the camera!” and record me laughing with another. It feels forced. I need her to understand that our decade-long friendship still has limits. I enjoy being with her, but I also desire to experience it without being filmed, altered, or shared for an audience. I am not a prop for her Instagram.

The Defence: The Content Creator's View

I want my friend to see that the content we make together can get us a foot in the door.

I love shooting content. It's more than a hobby; it's integral to who I am. Producing content and documenting experiences online allows me to show my personality and connect with people in new ways.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your passions. I look up to people on TikTok who pull off that aesthetic of informal, self-made film-making.

Creating content is my interpretation of engaging with life: observing the nuances, posting them with an audience that values the art behind it. It's never my aim to make Beth uneasy. Taking her to professional gatherings was my method of offering access, giving her a chance to experience exclusive moments that could benefit her professional path too. That’s not leverage, it's simply being pragmatic.

I would take her to these events even if she didn’t help me, but I desire her to see the benefits the content we create together can achieve: a foot in the door. I know not all people enjoys being filmed, but often spontaneity is what makes material genuine. Being recorded from time to time is part and parcel of being my companion. I would delete anything she asked, but she has never asked yet.

I don’t expect anyone to be my personal videographer, but companions support one another in small ways. I thought recording a short video here or there would be enjoyable for Beth. Creativity flourishes in collaboration, and having Beth around makes endeavors energetic and pleasurable. I never force her to take part in anything, and I would never deliberately humiliate her. But creating content jointly occasionally is part of how I record our shared experiences.

I value Beth’s friendship deeply and want to avoid content creation to come between us. I am ready to compromise: like asking before filming, and steering clear of angles that might make her uncomfortable.

This is not about power, it's regarding expressing my perspective while still considering hers. Obviously content creation is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for both of us.

The Jury: Public Sentiment

Is it right for her to stop filming herself and Beth when they are socializing?

Nothing is more excruciating than having a friend film you. I get that it's her passion, but I wouldn't ask friends come to my workplace. Maybe she can find like-minded creators to collaborate with. With the uncertain future of technology, personal relationships are the only thing we have – cherish them!
Liberty, 25

If you’re doing something as a career, you can’t ask your friends for help every time, even if they have helped previously. If Marielle loves creating, that doesn’t mean all those around her is willing material. She must to honor her friend's personal space.
Another reader, 26

Marielle might love making content and displaying her life publicly, but it isn't for everyone. It was kind she has helped Beth’s career, but she must to hear what her friend desires.
Emma, 27

It seems like you value each other, so cling to that and ensure it’s the focus in your relationship. Create some real memories, where genuine feelings are preserved, not digital scrapbooks. In fact, celebrities who seem to reveal their worlds actually have more secrecy than it appears.
One opinion, 53

Marielle appears to be neither present nor authentic when they're together – she's on the job. Both seem unsure as to what’s reasonable. The answer is not found in trying to alter one another, but in each establishing clear boundaries around what feels acceptable to them and seeing if there is an mutually agreeable compromise.
A final view, 71

Your Turn to Be the Judge

Consider this question: has she been exploiting their friendship?

Jason Kramer
Jason Kramer

Elena Marchetti is a technology journalist with a passion for demystifying complex topics. She has been covering tech trends for over a decade.